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INSEAD in Social Media
Aside Marie Curie, can you name a female inventor? This question was posed to me back in December 2016, during the INSEAD Women in Business conference at Bloomberg’s offices in Singapore. I was ashamed of myself for not being able… Continue Reading →
I teach a course called ASMS: Advertising & Social Media Strategy. I’ve been teaching this now since early 2010 and have gone through the 10J, 10D, 11J, and now 11D promotions at INSEAD. A new “experiment” in the course for… Continue Reading →
Those who know me for some time know that Mexico and the Latin American culture have a special place in my heart. I once interned at 7-Eleven in Monterrey, Mexico where I learned a great deal about friendship across language… Continue Reading →
